Espolòn Tequila came to us wanting to up their gritty and irreverent tone and streamline their strategy across partnerships, IRL activations, OOH, and social. We grew their business from a PR client to AOR and lead creative agency. We grew a "Death to the Ordinary" campaign across channels including paid and organic social, three drone shows across the US, OOH in key markets such as NYC, Las Vegas, and Miami, and Mailers where I designed my first ever wrapping paper. Together with my strategist and copy writer, I've also created a campaign and strategy for their new product launch (coming 2026 stay tuned!). Countless hours have resulted in a more streamlined creative approach as we help Espolòn to find their identity and grow into their voice.
Roles: head of creative, graphic designer, senior art director, project manager, client communications, strategy oversight
Team: Nichole Magdor (copy, strategy), Dave Feiner (graphic designer), Kat Thompson (art director)
OOH
Social
Drone Show